LAHORE, PAKISTAN: Mr. Nauman Aslam Sheikh, Director General of the Intellectual Property Organization of Pakistan (IPO-Pakistan), travelled from Islamabad to Lahore to meet Mr. Aamer Rafique Qureshi, Chairman of the Pakistan Restaurants Unity Association (PRU), at the PRU Head Office in Gulberg, Lahore.
The meeting marked an important step towards strengthening cooperation between PRU and IPO-Pakistan, with a shared focus on supporting restaurant owners, improving access to trademark registration, and promoting intellectual property protection across Pakistan’s restaurant and hospitality industry.
PRU and IPO-Pakistan Discuss Trademark Registration and Brand Protection
During the meeting, both leaders discussed ways to make trademark registration, brand ownership, and intellectual property protection more accessible to restaurant owners and hospitality businesses across Pakistan.
Restaurant brands invest significant time and resources in developing their names, identities, logos, and reputations. Protecting these business assets is an important part of building long-term credibility, supporting business growth, and creating opportunities for expansion.
The proposed cooperation between PRU and IPO-Pakistan aims to help restaurant owners better understand intellectual property matters and access relevant guidance regarding trademark registration and brand protection.
Proposed MoU to Strengthen Institutional Cooperation
DG IPO-Pakistan Mr. Nauman Aslam Sheikh appreciated the vision and leadership of PRU Chairman Mr. Aamer Rafique Qureshi and his efforts to strengthen Pakistan’s restaurant industry.
During the discussion, he expressed his commitment to moving forward with a proposed Memorandum of Understanding (MoU) between IPO-Pakistan and PRU. The proposed collaboration also includes appointing a dedicated focal person to facilitate restaurant owners seeking assistance with trademark registration and intellectual property protection matters.
This proposed partnership represents a positive step towards improving coordination between a government institution and an industry association, helping restaurant businesses access relevant information and guidance more conveniently.
Aamer Rafique Qureshi Highlights PRU’s Commitment to Restaurant Owners
Chairman PRU Mr. Aamer Rafique Qureshi emphasized that the association is committed to protecting the interests of restaurant owners, strengthening cooperation with government institutions, and creating better business opportunities for Pakistan’s restaurant and hospitality sector.
He highlighted PRU’s role as a bridge between government organizations and restaurant industry stakeholders, encouraging public-private partnerships, ease of doing business, and sustainable industry development.
Through stronger institutional relationships, PRU aims to support restaurant businesses in addressing industry challenges, improving awareness of business regulations, and accessing opportunities that contribute to long-term growth.
Distinguished Representatives Attend the Meeting
The meeting was attended by several distinguished representatives from the restaurant industry, PRU leadership, civil society, and IPO-Pakistan.
Participants included Ch. Gulsher Afghan, President PRU Central Punjab; Ms. Maliha, Owner of Adaab Restaurant; Tooba Aslam, Representative of the PRU Women Wing; Arif Ansari, Chairman of the Consumer Bureau of Pakistan; Adeel Chaudhry, an Overseas Pakistani from Manchester; Alia Ali; and IPO-Pakistan Directors Arif and Moeed, along with other distinguished guests.
Ch. Gulsher Afghan and Ms. Maliha appreciated the efforts and leadership of Chairman PRU Aamer Rafique Qureshi and DG IPO-Pakistan in advancing cooperation for Pakistan’s restaurant and hospitality industry.
Honorary Shield Presented to DG IPO-Pakistan
At the conclusion of the visit, Chairman PRU Aamer Rafique Qureshi presented an honorary shield to DG IPO-Pakistan Mr. Nauman Aslam Sheikh as a gesture of appreciation and respect.
The presentation marked the conclusion of a significant meeting focused on strengthening institutional relationships and exploring practical ways to support restaurant businesses across Pakistan.
A Positive Step for Pakistan’s Restaurant and Hospitality Industry
The meeting between PRU and IPO-Pakistan reflects a shared interest in improving support for restaurant owners and encouraging greater awareness of intellectual property rights.
As Pakistan’s restaurant industry continues to evolve, collaboration between government institutions and industry associations can play an important role in promoting responsible business practices, protecting brand identities, and creating a stronger business environment.
Under the leadership of Chairman Aamer Rafique Qureshi, the Pakistan Restaurants Unity Association continues to pursue stronger relationships with relevant institutions to represent restaurant owners and support sustainable industry growth.
The proposed MoU and dedicated focal-person arrangement are potential next steps in this cooperation, subject to the relevant institutional processes and formalization.
Pakistan Restaurants Unity Association (PRU)
The Voice of Pakistan’s Restaurant Industry
Official PRU WhatsApp: 0309 4000222
Website: https://pru.org.pk/
FAQs
Who met the Chairman of Pakistan Restaurants Unity Association (PRU)?
Mr. Nauman Aslam Sheikh, Director General of IPO-Pakistan, met Mr. Aamer Rafique Qureshi, Chairman of PRU, at the PRU Head Office in Gulberg, Lahore.
Why did the DG of IPO-Pakistan visit PRU in Lahore?
The visit focused on strengthening cooperation between IPO-Pakistan and PRU to support restaurant owners through trademark registration, brand ownership awareness, and intellectual property protection.
What is the proposed MoU between PRU and IPO-Pakistan?
The proposed Memorandum of Understanding (MoU) aims to establish stronger cooperation between the two organizations to facilitate restaurant owners and improve access to intellectual property guidance.
How will the proposed partnership benefit restaurant owners in Pakistan?
The proposed collaboration could help restaurant owners better understand trademark registration, protect their brand identities, and access relevant guidance on intellectual property matters.
Who is Aamer Rafique Qureshi?
Aamer Rafique Qureshi is the Chairman of the Pakistan Restaurants Unity Association (PRU) and advocates for stronger industry cooperation, restaurant business development, and improved support for restaurant owners.
